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Yobo Soju Introduces YoboSoju Luxe

Yobo Drinks, the pioneering spirits house that introduced the first American craft soju made from grapes in 2015, is proud to announce the new Yobo Soju Luxe. The first ultra-premium American soju from California, Yobo Soju Luxe ($19.99/375ml; $37.99/750ml; ABV 23%) is distilled in Southern California using rice and grapes grown in Northern California and organic wheat. It is available nationwide online and will be at stores, restaurants, and bars in 18 states in the coming weeks.

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Yobo, America s Premier Craft Soju, Launches Hunni, A New Brand of Flavored Ready-to-Drink Soju Cocktails

Yobo Soju is pleased to announce Hunni, new lines of ready-to-drink and ready-to-pour flavored soju cocktails. Launched in November at ComplexCon, an expertly-curated festival of emerging brands, the line includes Hunni Sparkling Soju, a canned sparkling soju cocktail, and Hunni K.Town, bolder-flavored soju in 750ml bottles.

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