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Cannabis Trademarks 101 | Vicente Sederberg LLP

Colors Note: Before you get too far into branding your company, products or services, it’s a good idea to reach out to a trademark attorney. You don’t want to spend too much time or money on ideas or designs you can’t mark. What makes a unique trademark, and which types are strongest? Simply put the more generic your trademark, the easier it is for others to challenge. In the cannabis industry, you should avoid using terms such as “green,” “kush,” “canna,” “420,” “THC,” “Mary Jane,” and “weed” because they are extremely common. Don’t believe us? Just do a web search!

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