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Humane Society of Southern Wisconsin partners on facial recognition database for lost pets

JANESVILLE In Rock County, you now might be able to find your lost dog or cat through a national network that uses facial recognition technology to help canvass for pets using photos. The Humane Society of Southern Wisconsin announced it has launched a partnership with Petco Love, retailer Petco’s charitable foundation, on Petco Love Lost, a new database the organizations say uses animal facial recognition software to match photos of lost and found pets. The new database, which is free, went live last week. Humane Society of Southern Wisconsin Development Director Kaitie Swedlund said the partnership is so new that the local humane society has not yet had any connections with owners of any lost dogs or cats being kept at the Janesville shelter.

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