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McDonald s Sausage Is Made Of Fewer Ingredients Than We Thought

How McDonald s synced with Spotify s audience insights to boost app conversions

Utilising Kochava's analysis, the campaign was victorious in driving conversions within the MyMacca’s app, particularly among Gen Z and families.

Reddit goes public, and the biggest gainer is Sam Altman

Reddit is going public and Sam Altman, the CEO of Open AI, is poised to cash in big time. Find out how he became one of Reddit’s largest shareholders.

The Food Pod

A bonus episode featuring 3 of our top pop-biz news stories on the food industry from 2023. Grab a napkin and pull up a chair, let’s jump into the 3 stories…

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