Mobile operators are expanding their foothold in the insurance market via partnerships as digital insurance still has a low penetration rate and the business can help support customer retention.
Total Access Communication (DTAC), Thailand's third biggest mobile operator in terms of subscriber base, has launched Gaming Nation 2.0, a new version of its mobile gaming platform with more games and leading publishers, to catch the surging wave of the country's 30-billion-baht gaming market.
Wunderman Thompson Thailand has revamped dtac's rewards program entirely, to help small and local businesses reach tens of millions of customers directly via this #GoodforAll campaign.
SET-listed Total Access Communication (DTAC) has set a target of 10 million monthly active users of its mobile app by the end of this year as the country's third-largest mobile carrier by subscriber base pivots towards digital services.