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Wendy s dynamic pricing draws major backlash from consumers

The pricing model, which Wendy's later had to clarify wouldn't raise prices, drew backlash from consumers not willing to pay extra for fast food.

United statesSan franciscoJason goldbergDebbie roxarzadeDaniel freundNeil saundersDavid koenigHotels doMassachusetts institute of technologyAssociated pressWalmart incDouble comboMassachusetts instituteUber eatsPublicis groupeLas vegas based rachel

Wendy s dynamic pricing draws major backlash from consumers

The pricing model, which Wendy's later had to clarify wouldn't raise prices, drew backlash from consumers not willing to pay extra for fast food.

United statesSan franciscoNeil saundersDaniel freundJason goldbergDebbie roxarzadeDavid koenigAssociated pressWalmart incHotels doMassachusetts institute of technologyDouble comboMassachusetts instituteUber eatsPublicis groupeLas vegas based rachel

Wendy s dynamic pricing draws major backlash from consumers

The pricing model, which Wendy's later had to clarify wouldn't raise prices, drew backlash from consumers not willing to pay extra for fast food.

United statesSan franciscoDaniel freundJason goldbergDavid koenigDebbie roxarzadeNeil saundersAssociated pressWalmart incMassachusetts institute of technologyHotels doDouble comboMassachusetts instituteUber eatsPublicis groupeLas vegas based rachel

Wendy s dynamic pricing draws major backlash from consumers

The pricing model, which Wendy's later had to clarify wouldn't raise prices, drew backlash from consumers not willing to pay extra for fast food.

United statesSan franciscoDebbie roxarzadeJason goldbergNeil saundersDaniel freundDavid koenigWalmart incAssociated pressMassachusetts institute of technologyHotels doDouble comboMassachusetts instituteUber eatsPublicis groupeLas vegas based rachel

Wendy s dynamic pricing draws major backlash from consumers

The pricing model, which Wendy's later had to clarify wouldn't raise prices, drew backlash from consumers not willing to pay extra for fast food.

United statesSan franciscoDaniel freundNeil saundersDavid koenigJason goldbergDebbie roxarzadeMassachusetts institute of technologyWalmart incAssociated pressHotels doDouble comboMassachusetts instituteUber eatsPublicis groupeLas vegas based rachel

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