Opinion Article25 May 2021
Unburdening Hospitality: How A Guest-Centric PMS Can Help Hotels Win In The Face Of A Labor Crunch
By Michael Heflin, Chief Revenue Officer, StayNTouch
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Unburdening Hospitality: How a Guest-Centric PMS Can Help Hotels Win in the Face of a Labor Crunch Photo: StayNTouch Inc.
Hotel technology exists to amplify, not burden, a hotel’s guest experience. Truly guest-centric technology should empower hoteliers to deliver their unique and ideal version of the guest experience. But great hotel technology should not only be guest-focused, it must also be management-focused, by helping hotels scale their business, and staff focused by facilitating operations, streamlining communications, and promoting employee productivity. In the face of a post-pandemic labor crunch, hotels need a mobile and guest-centric PMS to support a lean staff as they look to meet an uptick in travel demand.