Consumer insights company Roy Morgan will provide Austrade with survey methodology, data integration and modelling techniques to deliver domestic tourism statistics from 2025.
From 2025, Roy Morgan will provide Austrade with the world’s best practice survey methodology, big data integration and modelling techniques to deliver accurate domestic tourism statistics.
The industry standard for local, national and international holiday data. Discover consumers’ destination preferences and intentions for long and short trips, travel attitudes and behaviours including expenditure, places visited and activities, accommodation, transport, information sources used, booking methods and advertising awareness.