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Dan Yates, Managing Director and Founder of Pitchup.com said: “It is inevitable that the most popular locations for outdoor holidays are in some of the UK’s most outstanding natural landscapes and it is in no one’s interest to see these degrade. That’s why we work closely with our pop-up partners to minimise environmental harm by providing them with relevant information on regulations and guidelines for the setup and operation of their sites. We are also committed to helping our customers to protect natural environments, while reaping the benefits of the great outdoors, directing them to the Countryside Code as soon as their trip is confirmed.”