AOC enlists Komo to deliver digital fan engagement hub for Tokyo 2020
July 20, 2021 9:49
The Australian Olympic Committee has appointed martech company Komo to create a digital fan engagement hub.
The announcement:
The Australian Olympic Committee (AOC) has appointed MarTech scale-up Komo Digital Engagement as its official fan engagement platform supplier for the Tokyo 2020 Olympic Games and the 2022 Winter Games in Beijing.
The partnership will see Komo deliver a state-of-the-art fan hub to support the Australian Olympic Committee’s first-ever digital fan engagement strategy for the 2020 Tokyo Olympic Games.
The custom digital hub created by Komo will leverage gamification tactics such as polls, quizzes, live trivia, predictive games, and more to deliver a one-of-a-kind COVID-proof digital experience for fans who won’t be able to attend the Games in Tokyo. This fan-first experience provides the next best thing to being on the ground at the Games and will be activated from
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