that is for much more earlier arrows. opened the door more assure. i don t know how many people, i think a certain type of artist that is looking for a certain mainstream appeal and braiding might jump onto this. we don t need the nfl. we don t need the grammys. we don t need the american music awards to recognize or justify or validate us. hip-hop has been in the music industry for umteen generations now. the nhl is just checking up. is there supposed to be a special guest entertainer? yeah. are we allowed to talk about it? i don t know. if it is a special guest, it has to be janet. if it is not janet, i don t want to watch it. i heard there was going to be a hologram appearance by a hip-
but, we don t need the nfl or grammys. american music awards to recognize and justify and validate us. hip hop has been the music of the people and streets for generations now. the nfl is catching up with everybody else. you re not sure if they ll take it on in the performance. isn t there supposed to be a special guest? special yeah. i think me too. are we allowed to talk about it? i didn t see anything. i was saying a special guest. it has to be janet. i heard there s a hologram appearance. by a hip hop legend. no longer amongst us. that s what i have read and heard. oh, okay. it can be that. and janet too. bring back janet. yeah. sure.
do you prepare any differently? no, you can t. otherwise you won t be successful. you do everything like it s the super bowl. reporter: 70,000 fans shelling out top dollar for a front row seat to the big game. tickets ranging from $3,000 to a whopping 50 grand and each seat comes with a mask due to covid restrictions. those hot tickets should also come with a heat warning. the game time temperatures forecasted to top 85 degrees, that would be a super bowl record. and the star-studded halftime show featuring five hip-hop legend. who else could do this show in l.a.? dr. dre, kendrick lamar, snoop dogg, mary j. blige and eminem. all over l.a. this weekend there are events celebrating the super bowl including the nfl fan experience where even though you re not in the big game you can get a shot at a big play. all of that and a bit of nostalgia for the estimated 117 million viewers at home. with each ad costing