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Week at a glance: The gaming metaverse; Google, FB post strong growth; Q&A: Masaba Gupta
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From a campaign to a movement: How Vicks #TouchOfCare is changing lives
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Vicks pays tribute to Dr Bhosale in new edition of #TouchOfCare campaign
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The film takes the viewers on the journey of Dr Bhosale, as he left no stone unturned to give children medical attention during the COVID pandemic.
Vicks has launched the third edition of its #TouchOfCare campaign series, on the occasion of National Doctorsâ Day 2021. The past year has been challenging for many, especially frontline workers, who have had to put in long arduous hours to fight the Coronavirus.
The third edition of #TouchOfCare, a tribute to the doctorsâ community across India, underscores the powerful impact of care through the real life extraordinary story of the late Dr Dnyaneshwar Bhosale. The film takes the viewers on the inspiring journey of Dr Bhosaleâs selfless acts of care, as he left no stone unturned to ensure many less fortunate children receive life-saving medical attention during the pandemic. Gone too soon, Dr Bhosale left behind his wife, kids and his dreams of building his own paediatric hospital.
Vicks latest #TouchOfCare campaign honours the doctors community
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