B.A.S.S., Yamaha reach new agreement
Wednesday, February 10, 2021
B.A.S.S. and Yamaha have inked a new agreement expanding their longstanding partnership for four more years. Yamahas sponsorship of the Bassmaster Tournament Trail and Bassmaster Classic will continue through 2024.
Were thrilled to continue working alongside the team at Yamaha to support boaters at all levels, said Bruce Akin, B.A.S.S. CEO. As we reach new audiences and outdoor enthusiasts, it is great to have a partner like Yamaha, who is dedicated to helping anglers get incredible performance out of their equipment as well as active in vital conservation missions that benefit everyone who loves spending time on the water. The expansion of our partnership proves that, together, Yamaha and B.A.S.S. are committed to ensuring a bright future for sportfishing.