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From Jada Pinkett-Smith s new body care line to a Gwyneth Paltrow-approved carbon-neutral beauty label, these brands make it easier to shop consciously.
It s never been easier to be a green beauty buff during the ongoing climate crisis. But thanks to greenwashing, even the most environmentally mindful shoppers must sort through a sea of so-called sustainable products that don t live up to the eco seal. A few examples: Formulas marketed as all-natural despite the massive carbon footprint required to manufacture them, or deceptively beautiful packaging that distracts from unrecyclable containers.
While the most sustainable act is to not buy anything at all, shopping with Mother Earth in mind can still be a guilt-free experience. Some of the best sustainable beauty brands are taking a step in the right direction and simplifying retail therapy for conscious consumers with high-performance cosmetics in innovative packaging or carbon-neutral skincare.
32 Sustainable Beauty Brands That Have Circularity in Mind vogue.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from vogue.com Daily Mail and Mail on Sunday newspapers.
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April is Earth Month, and that means all the brands we know and love tell us about what they are doing to save the planet. The thing is, the planet needs all the help it can get certainly a lot more than a day (or two, if you re counting Arbor Day).
According to National Geographic, it s now believed that there are 5.25 trillion pieces of plastic debris in the ocean. Of that mass, 269,000 tons float on the surface, while some four billion plastic microfibers per square kilometer litter the deep sea.