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Fisher-Price lays off 75 to 100 people in East Aurora

The Classic Brands You Love Are In Trouble

The Classic Brands You Love Are In Trouble
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Fisher-Price: 90 years of building classic toys

Fisher-Price: 90 years of building classic toys They are the touchstones of our youth: The Rock-a-Stack, the Xylophone, and those Little People.  No matter how old we are, everyone remembers their favorite childhood toys – like a toy that everybody knows, the Corn Popper. Then there s the lesser-known Bunny Scoot. It was introduced in 1931, part of the first batch of toys ever sold by Fisher-Price. They called them the 16 Hopefuls. Classics Fisher-Price toys: The Corn Popper, the Bunny Scoot, and a wind-up toy elephant.  CBS News Bruce Fox, who used to work for the company, has collected more than 500 Fisher-Price toys, and the stories to go with them. He showed correspondent Serena Altschul a toy elephant: In 1933, this toy solved an international incident in Chile. They all were upset, and they were around a table. And the American ambassador pulled this toy out of his briefcase, and he put it on the table. And the toy started walkin back and forth, across

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