This Plate Is Cleverly Designed to Trick Kids Into Eating More Vegetables
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Published 2 months ago:
January 30, 2021 at 6:50 am
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Finding a way to get kids to eat their vegetables is the Kobayashi Maru of parenting. Even a victory comes with sacrifices and trade-offs. But instead of forcing parents to become master negotiators, this simple plate instead uses clever psychology tricks to make vegetables look more palatable and portions appear smaller than they really are.
Description
Many parents face a daily problem: their children don’t eat enough vegetables. HAK, one of the largest vegetable brands in Northern Europe, is on a mission to solve this problem, and has introduced The Helping Plate: a plate that helps children to eat more veggies – without knowing it.
Direct advertisement created by DDB, Netherlands for HAK, within the categories: Food, Public Interest, NGO.
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