Through Sunday, May 2, North Bay Village will encourage its residents to pick up their dogs poop with a weeklong social-media blitz. Residents who use the hashtag #PoopFreeNBV will be entered to win a free photo shoot with their dog, with 20 photo sessions to be awarded.
The idea for the campaign comes from Commissioner Rachel Streitfeld, an attorney who specializes in environmental and sustainability issues, and from the village s communications director, Helen Roldan. Our approach to this campaign is to be funny but also to provide public information about how actually like really unhealthy it is to our children, our residents, and Biscayne Bay, the amount of fecal matter from animals that s on the ground, Streitfeld explained at a village commission meeting earlier this month.