BCD M&E takes new Collective approach to focusing on brand experiences
Global agency
BCD Meetings & Events (BCD M&E)has launched The Collective, a new service model with a strong focus on the importance of the experience.
“We have been strategic in our investment over the past three years to strengthen our in-house capabilities across experience design, creative content, graphic design and high-end production,” said Christine Erickson, SVP, The Collective NORAM & Industry Relations. “The Collective is the culmination of organic growth and acquisition which expanded our specialty capabilities to create an ‘agency within an agency’ for organisations wanting one specialised solution across the total experience.”
5 May 2021 - Submitted by Louisa Daley Submitted by Louisa Daley on 5 May 2021
BCD Meetings & Events (BCD M&E), an in-house agency for corporate meetings and events, has announced the launch of The Collective.
Beginning in the US and UK markets, BCD M&E has continued to build on its event design foundation, aiming to redefine the brand experience.
The Collective aims to offer brand experiences that go beyond the traditional event.
Christine Erickson, SVP, The Collective NORAM & Industry Relations, said: “We have been strategic in our investment over the past three years to strengthen our in-house capabilities across experience design, creative content, graphic design and high-end production to meet our customers’ needs.
Winners for inaugural NSW Rural Scholarship Program announced
February 26, 2021 1:56
Future Women, in partnership with the NSW Government, have announced the 24 women that will receive the inaugural NSW Rural Scholarship Program.
The announcement:
Future Women has announced the winners of its inaugural NSW Rural Scholarship Program, in partnership with the NSW Government.
24 women from across regional New South Wales have been chosen after a rigorous selection process to receive the scholarship, which offers access to the coveted Future Women Platinum+ Program, valued at $5,500 each.
The total number of scholarship recipients was doubled, after the program was launched with 12 scholarships in November 2020, in response to the quality and volume of entries.
BCD Meetings & Events appoints new senior sales director
Global agency BCD Meetings & Events has appointed Sue Darlaston (pictured) as senior director, Sales Solutions UK.
Darlaston will oversee regional sales across event solutions, meetings management and venue search for the agency.
Helen McCabe, managing director,
BCD M&E, UK, commented: “I am extremely confident that, under Sue’s leadership, our mindset towards customer and commercial success will continue to thrive in 2021 and beyond.
“Despite the current environment and tumultuous year of 2020, we continue to invest in key areas that allow us to bring people together virtually or face-to-face and create experience-rich solutions that move our customers’ business forward.”