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Ben & Jerry Made Delicious Ice Cream Now They re Fighting to Free Julian Assange
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for example, no more hershey s heath bars? that hurts. this is the way it is. which commonly has genetically modified corn and soy. so ben & jerry s is doing what it can to help raise money to defend the vermont s labeling law. they think it is important. just last week the grocery manufacturers association and others sued to block the law, which is due to take effect in 2016. in response for the month of july, ben & jerry s are will rename fudge brownie ice cream food fight fudge brownie. ben & jerry s will contribute a dollar from each purchase at burlington and waterbury scoop shops to the state s food fight fund. they established the fund to defend the law from expected challenges in court by food producers. . no doubt there is a long legal battle ahead. all eyeses will be on vermont as
volume are nongmo. it s something the customers want. something we want. as i said, it s simply about a consumer s right to know. for ben & jerry s, we re going to be able to use essentially all the same suppliers. heath bars are an exception to that. yeah is. we re going the to transition and not raise the price of pints to consumers at all. it s something you can definitely do. what kind of response do you expect from the consumers? and your distributors? oh, our consumerses are thrilled. oo . you know, the idea that people are thanking us not for going nongmo but for telling them what s in their food. you know, it s crazy to me that any food company wouldn t want to tell people what s in their food, that they shouldn t be inare credibly proud of the ingredients they use and
mucks buy them and put them out of business. it is the nature of late model capitalism. the result is we are eating the same candy bars and the same brand. they control like 95% of the candy rack. i guess the thing is, free marketers would say, well, it is survival of the fitest. if people are not buying heath bars there should be heath bars. then you get something like score and it is a rifeoff. rip off. they cut the cost by due viding the bar in two. they save pens on the dollar and there was a big corporate coupe. it is absolutely true. if your candy bar is popular, then you win in america. the problem is the little guys who make interesting candy bars like the caravel can t compete. anybody who has used a beta versus vhs knows vhs won
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