The Effingham Daily News advertising staff earned two first place awards and several others during the annual Illinois Press Association conference in Bloomington on June 8.
for time and july base, washington bureau chief for the associated press. both cnn political analysts. molly, i m going to start with you. this one-minute ad, partly biographical, but also going to a message on health care. while there was in 2018 that fur roar among the base against president trump, it looks like the biden campaign is going for what worked for democrats in congress, health care as the first issue ad in iowa. well, it s a health care ad but it s a deeply personal ad and you think you do see joe biden really into his biography and the sense that voters know him and like him. he s someone who wears his heart on his sleeve. that s something that people like about him. so while it is about health care, this isn t just sort of wonky policy-driven pitch. that s not what joe biden is selling. he s selling joe biden the human being, someone you know and like, someone who is
where the health care law is not popula popular, and then strategically she can point to the numbers of the effectiveness and that is a heck of a lot better than running to someone who points out that the premiums have gone up, and it is going to cost more. right. and of course, it is going to be interesting to see if somebody like mary landrieu plans to have a tv ad with this information and right now, we have not seen the democrats do that at all, and when mary landrieu went up with the health care ad in december, she said she was holding president obama s feet to the fire to make these changes, and so it is going to be interesting in the red states and the blue and the purple states with the key contests of what messaging is going to be on health care. we know about the republicans, but we don t know so much about the democrats message. well, this is information new that they were not going to have to arm themselves with if they choose to go that way with the strategy. very int
i suppose it is a story, but i mean, it got bigger as a result of this flight, i think. i think we re going to leave it right there. thank you, bob. so far, so good. ahead on the five, why is lebron james fishing obamacare during march madness. we ll show you the new health care ad. and later, just in times for st. patrick s day, bob may have discovered the greatest sweet treat to grace the earth. he s going to unveil it on the five, so don t go away.