In a first-of-its-kind global partnership, UFC and IRL launch "Join the Conversation" and "Social Tagboard" content features, bringing UFC's athletes and fans together around its biggest events on the fastest growing social message app SAN FRANCISCO and LAS VEGAS, Sept. 7, 2022 /PRNewswire/ UFC, the world's premier mixed martial arts organization, and IRL ("in real life"), the leading group messaging social network app aimed at bringing people together through authentically shared online and offline experiences, today announced a first-of-its-kind, global partnership that unites both athletes and fans through live group messaging leading up to and during UFC's biggest events. IRL will become UFC's Official Group Messaging and Fan Chat Platform with features including a "Join The Conversation" campaign and the utilization of UFC's "Social Tagboard." The "Join the Conversation'' campaign willtake advanta
VeChain Becomes First Official Layer 1 Blockchain Partner of UFC VeChain to Receive Unprecedented Integration into UFC Assets SAN MARINO and LAS VEGAS, June 10, 2022 /PRNewswire/ UFC, the world's premier mixed martial arts organization, and VeChain, the leading global sustainability-focused blockchain Foundation, today announced afirst-of-its-kind long-term partnership that breaks marketing ground for both brands. VeChain will become UFC's first-ever Official Layer 1 Blockchain Partner, providing the Foundation with an unprecedented level of integration into key UFC assets, ranging from live events, including broadcast features and in-arena promotion, to original content distributed through UFC's popular digital and social channels. Through UFC's far-reaching global footprint, VeChain will have meaningful brand visibility within an estimated 900 million TV households in 175 countries that receive UFC's broadcasts. VeChain is a pioneer of real-world blockchain appl