NURVV s new funding round will help the firm branch out into other fitness trackers for cyclists and walkers. It could also be used by the military and in care homes to prevent falls by the elderly.
Innovation: NURVV Run is an insole that sits inside runners trainers and uses sensors to collect data on their running stride and technique to help prevent injury
The firm is working with former Olympic athlete Dame Kelly Holmes and the England Athletics Club to help Britons to run without becoming injured as they recover fitness after months of lockdown.
It has raised £21.2million to date, including £15.7million from Roberts and his wife Ulrica, £4million from venture capital firm Hiro Capital, and £1.5million from the Government s Future Fund.
PM s new drive to help Britons live longer after pandemic sheds light on nation s health express.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from express.co.uk Daily Mail and Mail on Sunday newspapers.
Why intermittent fasting is becoming more popular with middle-aged men
14 Mar, 2021 08:52 PM
7 minutes to read
Fasting is becoming a more popular way of keeping weight gain under control - but is it worth it? Photo / Getty Images
Daily Telegraph UK Last week, the takeaway delivery service Deliveroo announced plans to float on the London Stock Exchange in an IPO worth up to £8 billion (NZ$15 billion) – proof that not only are we eating more takeaways, but now we can t even be bothered to get off our backsides to go and pick them up.
According to NHS Digital, 63 per cent of adults in England are now overweight or obese, while three per cent fall into the morbidly obese category.
Recently, Mosley has also promoted
The Fast 800, a new 12-week schedule that involves cutting your calories to a limit of 800 per day for the first two weeks before reverting to the 5:2 plan. The benefits, explains Dr Mosley, go beyond just shedding the pounds.
“You should not only see rapid weight loss but big improvements in blood sugars and blood pressure too,” he says.
With no foods off limits, and the ability to adjust it around your own schedule, fasting’s appeal lies in its simplicity. For men, it represents a challenge to be taken on which can feel more socially acceptable than saying you’re “going on a diet”.
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