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Whiskey wooing young Chinese as top distillers target a growing market

A French wine and spirits group says the whisky is produced using traditional whiskey-making techniques combined with Chinese characteristics including locally grown barley.

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Whisky wooing young Chinese away from baijiu as top distillers target a growing market

Whisky wooing young Chinese away from baijiu as top distillers target a growing market
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Top distillers target a growing Chinese market

Top distillers target a growing Chinese market
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Whisky wooing young Chinese away from baijiu as top distillers target a growing market – Winnipeg Free Press

Breaking News, Sports, Manitoba, Canada

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Whisky wooing young Chinese away from baijiu as top distillers target a growing market | iNFOnews

BEIJING (AP) A distillery in southwestern China is aiming to tap a growing taste among young Chinese for whisky in place of the traditional “baijiu” liquor used to toast festive occasions.

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