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Adidas Will Sell Its Yeezy Inventory businessoffashion.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from businessoffashion.com Daily Mail and Mail on Sunday newspapers.
Adidas will sell some of the merchandise from its defunct Yeezy partnership with rapper Kanye West and donate part of the proceeds to international organizations, CEO Bjoern Gulden said on Thursday.
Adidas will sell some of the merchandise from its defunct Yeezy partnership with rapper Kanye West and donate part of the proceeds to international organizations, CEO Bjoern Gulden said on Thursday.
Adidas has billions worth of Yeezy shoes and merchandise sitting in storage from its defunct partnership with Kanye West. Now it is planning to sell some of it off, and the rapper is set to cash in.