Our CorrespondentKohima, Aug. 6 (EMN): In a bid to assist aspiring business people, MMB Cyber School, a Kohima-based non-profit organisation conducted a one-day digital awareness and business planning session in New Jalukie on August 6. Chief executive officer of MMB Cyber School, Namang T Chang, in his speech, emphasised on the importance of nurturing one’s interest and gaining knowledge by way of researching through various means including digital platforms. ‘If you have a business idea, plan well and research on the topic as research does not require formal training; he said and told the participants to make good use of their smart phones. For any business to kick start, it has to follow a structured strategy which is inclusive of many stages and the first is the “ideation stage,” which is followed by business planning, selection, and market research, Chang said. He said feedback is an important tool, particularly for online marketing, and also dwelled on branding, d