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Cadbury s Advertising: A Look at How the Company Taps Into Your Inner Child

Cadbury's advertising campaigns are known for their ability to connect with consumers on an emotional level. The company uses storytelling, nostalgia, and humor to create ads that make people feel happy, nostalgic, and playful.

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Have OTT and social media killed the advertising jingle?

Sunday Times News: Buland Bharat Ki Buland Tasvir/Humara Bajaj Humara Bajaj.

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From Nestle to Asian Paints, here are the old and new logos of some of our favourite Indian brands

From Nestle to Asian Paints, here are the old and new logos of some of our favourite Indian brands
financialexpress.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from financialexpress.com Daily Mail and Mail on Sunday newspapers.

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Should we consider the Dior Fall 2023 collection presentation in India a new age, soft-sell-with-a-big-bang marketing endeavour?

Models strike a pose at the Gateway of India, Mumbai the venue of the Dior Fall 2023 show. Photograph: Dolly Devi, © Dior There is a buzz, long overdue, in South Mumbai, specifically around the magnificent arch of the Gateway of India. We imbibe the excitement even as we regret the partitioning

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Indian Family businesses – the threads of India s robust socio-economic fabric

The Indian Family Business Awards in its first edition post its phenomenal success in 2021, is back with its second edition – Indian Family Businesses Awards 2022, presented by Moneycontrol, co-created with Waterfield Advisors.

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