Metro Detroit haircare business breaks through, expands beyond Ferndale store
Le’Host products sold nationally
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It would have been a difficult feat without the coronavirus pandemic.
Le’Host products caught the eye of Walmart executives and the products now are on the shelves of the world’s largest retail store.
Haith Johnson said it’s hard to contain the excitement of seeing her products on the store shelves, so you can imagine the joy she felt when customers, friends and family members started sending her photos of her products.
Johnson was concerned she would lose her business when COVID struck, but she said a few prayers, kept her faith in her Lord and herself and found an incredible opportunity. She took the products she had been developing and selling at her brick-and-mortar store to Walmart, where she won a pitch contest to get her natural-hair and wig friendly products into stores.
By Victor Omondi
Hair is one major thing that gets a woman obsessed and preoccupied. She could literally prioritize her hair routine over other things that most people would term as important. For most women of color, their hair is top of their must-attend-to things, whether at home or going out in public. It’s so strongly attached to their person, self-esteem, confidence as well as appreciating their femininity.
A couple based in Detroit, Haith and Henry Johnson, has been in the hair industry for a mighty long time. Their involvement in the industry has offered them rich experience, raising them from normal standards to higher levels of customer service and integrity. Their company, Le’Host Hair and Wigs has over the years been known as a place for celebrities, film productions, TV shows, music videos, and award shows.
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Here is a roundup of the latest news concerning the COVID-19 pandemic in addition to announcements from local, state, and federal governments, as well as international channels. To share a business or nonprofit story, please send us a message.
Courtesy of Bridge, as of Feb. 4
Here is a roundup of the latest news concerning the COVID-19 pandemic in addition to announcements from local, state, and federal governments, as well as international channels. To share a business or nonprofit story, please send us a message.