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Forsman & Bodenfors hires Toby Southgate as global CEO
The former McCann Worldgroup chief growth officer joins F&B to drive global expansion.
by Alison Weissbrot
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MDC Partners (MDCA) Agency Forsman & Bodenfors Hires Toby Southgate as Global CEO
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Growing F&B Network as it Doubles Down on Global Ambitions
NEW YORK, May 24, 2021 /PRNewswire/ (NASDAQ:MDCA) Forsman & Bodenfors announced today that it has hired McCann Worldgroup s Chief Growth Officer Toby Southgate as Global CEO to work in partnership with Global Executive Chairman and Copywriter Anna Qvennerstedt to lead the world-class creative collective. Over the years, Forsman & Bodenfors has shown that world-class creativity thrives in a highly collaborative environment, said Qvennerstedt. Toby s background and drive matches both our values and our global ambition to deliver creatively and strategically excellent work. I m excited he agreed to join our team as Global CEO.
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Natural remedy
Choosing a journey immersed in nature an increasingly common reason cited for taking up a pilgrimage would have resonated with early Celtic saints of the fifth and sixth centuries, such as St David. In the Middle Ages, the eponymous Welsh city was a pilgrimage destination rivalling Spain’s Santiago. The Shrine of St David, in its resplendent medieval cathedral, is the climax of a new week-long pilgrimage trail for 2021, forging the Celtic connection between Ireland and Wales as it treads in saintly footsteps along the wave-hammered shores of County Wexford and Pembrokeshire.
“On these coasts, you still feel the spiritual connection with the living landscape,” says Iain Tweedale, a guide with both Journeying and Guided Pilgrimage who’ll be leading this new tour. “It’s what the Celts called a ‘thin place’, where the gap between heaven and earth is small,” he says. “After several days walking, when the mind calms, yo