Woom shifts bicycle production from Asia to Poland
The German economic daily writes about the circumstances of the decision of the Austrian manufacturer of children’s bicycles Woom to transfer 40 percent production from Asia to Poland. Behind this decision was the CEO of Guido Dohm, recruited by Woom last summer.
As noted by “Handelsblatt”, this manager was associated with the clothing industry almost all his professional life and knows the “caravan of moving production to the East”, first to Eastern Europe and then to Asia in search of more and more favorable locations. “I’ve always asked myself if the way of thinking shouldn’t be changed,” says Dohm, quoted by Handelsblatt.
Österreichischer Kinderfahrradhersteller woom lässt Bikes in Polen fertigen
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Warum der Radhersteller Woom auf Roboter setzt
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