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First Australian campaign for Whitlock sees vegetables go on adventures July 28, 2021 10:10 Kraft Heinz’s F. Whitlock & Sons has launched a campaign in  Australia and New Zealand via 72 and Sunny, after officially launching in Australia. The ‘Whitlock’s Tales of Delicious Demise’ campaign sees various vegetables, fruits, and herbs go on animated adventures together. The 90 second spot sees a montage of the animated personified ingredients go on various adventures, from a Western epic to pirates to biking on the open road. The characters include Chip the Chipotle Pepper, which has an altercation with the Grim Reapers and or Oscar and Rojo, the Fuego Chilli Beans.

New zealandNew south walesLuke martinKraft heinzf whitlockShane kentMichelle interlandiNicola curranNatasha mcgillTheresa pagliaKraft heinzMichael denapoliJulia wookeyAmy dunlopExperiential agencyMedia agencyPr agency