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The Work 2024 Contenders: Connecting Plots
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Australian humour meets home appliances: inside Westinghouse s Happy to Help via Connecting Plots
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How Westinghouse is stepping up and helping out in the home
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Westinghouse has today launched a new brand equity platform entitled ‘Happy to Help’ via independent creative agency Connecting Plots.
In a bid to increase market share and future proof the brand locally, ‘Happy to Help’ works across all the brand’s sub-categories and positions Westinghouse as