he just always been a fraud to me. reporter: gruden was in year four of a 10-year, $100 million contract. today skew company skechers cropped him as a brand ambassador. his downfall comes after the n.f.l. began investigating workplace misconduct within the washington football team. and out of 650,000 emails, the new york times obtained some emails exchanged over a seven-year span between gruden and then-washington team president bruce allen. gruden allegedly called the n.f.l. commissioner a homophobic slur, denounced women referees, the drafting of a gay player, and slammed players for kneeling during the national anthem. ken belson broke the story. but the n.f.l. also understands, like i think a lot of workplaces, this touches an issue that i think a lot of employers now have to grap wel how do you police somebody s behavior before they come to your company? reporter: bill rhoden