Beyonce had help from a very special model as she gears up for her Icy Park drop from her Adidas X Ivy Park line on Friday.
The 39-year-old mega star looked no further than nine-year-old daughter Blue Ivy to help her garner some final excitement ahead of this weekend s heavily anticipated release.
In a new edgy 50-second campaign video, the ladies posed for a few mommy and me style shots, with fans quick to marvel that Blue was giving her Queen B mom a run for her money.
Competition: Beyonce s daughter Blue Ivy gives her mom a run for her money as she shows off for the camera in new Icy Park video ahead of this weekend s Ivy Park X Adidas footwear drop