Gaming Growth Is Good For Music Too
It may not come as a surprise that gaming has seen an impressive level of growth during the pandemic, expanding by virtually every metric. Given the close relationship between gaming and music, Clayton Durant explores why a gaming boom could benefit the music industry as well.
Guest post by
Clayton Durant, CEO at CAD Management and Graduate Music Business Student at NYU Steinhardt
One of the biggest trends we saw come out of quarantine culture was establishing the importance of gaming in today’s youth. How big has gaming actually become? Well, according to data collected by IDC, global video game revenue was expected to surge 20% to $179.7 billion in 2020. This was driven by sales across various areas of the gaming sector. For instance, NPD Group found that hardware sales rose 34% to nearly $4 billion, software sales rose 21% to $38.4 billion, and accessory sales gaming keyboards, controllers, mice and the like gained 22% to generate $