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Jaaved Jaaferi: Family entertainer films get better mileage on TV
By IANS |
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Jaaved Jaaferi.. Image Source: IANS News
Mumbai, April 18 : Actor Jaaved Jaaferi feels when it comes to mass entertainer films that can be enjoyed with the whole family, television is the ideal platform. When it comes to home entertainment, especially cinema that caters to the mass audience, after the theatre, the best medium is TV. So, when a family entertainer film releases on TV, it gets a better mileage. OTT platforms are great but it is subscription-based and our good old practice of watching films on TV on a Sunday is part of daily culture. So, I am sure that when a masala entertainment that is meant for mass audience releases on TV, it finds a great mileage among the audience, Jaaved told IANS.