triApril 17, 2021 1
The report, titled Global Mobile Gaming market defines and briefs readers about its products, applications, and specifications. The research lists key companies operating in the global market and also highlights the key changing trends adopted by the companies to maintain their dominance. By using SWOT analysis and Porter’s five force analysis tools, the strengths, weaknesses, opportunities, and threats of key companies are all mentioned in the report. All leading players in this global market are profiled with details such as product types, business overview, sales, manufacturing base, competitors, applications, and specifications.
The global Mobile Gaming market is expected to expand at a CAGR of +12% over the forecast period 2020-2026.
Mindworks Updates Playturbo, Adds Industry First Dynamic Creative Optimization Capabilities
SAN FRANCISCO, Dec. 10, 2020 /PRNewswire/
Mindworks, a leading international creative studio, today announced a new version of Playturbo, the self-service playable ad platform designed to help advertisers rapidly iterate playable ads and improve campaign performance. The updates provide industry-first Dynamic Creative Optimization (DCO) capabilities, in the form of true real-time asset-based playable advertisement analysis. Playturbo lets users identify the best aspects of the experience at any given moment, and combine those pieces to improve overall conversions all while keeping to a required budget.
Mindworks unveiled Playturbo earlier this year, and some advertisers have already utilized it, including Voodoo, MarkApp, KAYAC, Dual Cat, Dwango, NetEase, FunPlus, Topgames, and others. Notably, Mindworks helped Voodoo optimize its playable ads, and improved the overall campaign perfor