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ITC FMCG: The Classic pivot: Charting ITC s FMCG growth story

ITC, the 113-year-old company known for its cigarette business, has successfully diversified its revenue streams and achieved leadership positions in various FMCG categories. Its consumer business, supported by strong brands and cash flows from the cigarette business, has grown significantly over the past two decades. Additionally, ITC s agri-business and digital initiatives have contributed to its growth.

The Classic pivot: Charting ITC s FMCG growth story, Retail News, ET Retail

ITC FMCG: ITC, the 113-year-old company known for its cigarette business, has successfully diversified its revenue streams and achieved leadership positions in various FMCG categories. Its consumer business, supported by strong brands and cash flows from the cigarette business, has grown significantly over the past two decades. Additionally, ITC s agri-business and digital initiatives have contributed to its growth.

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