annemarie mccoy is a teacher making $80,000 which is a great salary. she says you know you ve not done the job well unless you re dog tired at the end of the day. who doesn t want that teacher? and gloria ross is an obituary writer. she started she wrote an obituary for her father-in-law and then her father. and then other family members started saying would you write one for me. she was in marketing and communication. she worked at the united way. and well, there s a job here. what s really amazing in people always invite her to the funeral after she writes the obituary. the other great thing you have is not just what people are making but those who are looking for work and things to market themselves, correct? exactly. one of the things we really wanted to tackle was sort of that non-seeking work class of what s going on. i ve heard from thousands of people saying i send resumes out, i don t hear. we tried to understand working with linkedin what gets people