Demand Science Purchases Two Companies
Demand Science, a provider of a global buyer intelligence platform to software, technology and B2B services companies, has acquired two companies:
Internal Results, a demand generation platform with a global customer base, and
Leadiro, a B2B sales enablement, sales intelligence and data enrichment platform.
“We are proud to welcome Internal Results and Leadiro into the Demand Science family,” said CEO
Pete Cannone. “These acquisitions accelerate our expansion across key global markets while also augmenting our Global Buyer Intelligence Platform with enhanced B2B data assets and solutions at scale to serve our clients’ growing needs for sales enablement and predictive prospect insights. Immediately accretive to our business, this is the perfect strategic move for us – we are highly profitable, aggressively penetrating new customer markets, gaining market share rapidly and innovating marketing and sales technologies daily.”
Press release content from Newswire. The AP news staff was not involved in its creation.
Demand Science Completes the Acquisition of Two Companies, Furthering the Growth and Expansion of Its Buyer Intelligence Platform
April 19, 2021 GMT
DANVERS, Mass. - April 19, 2021 - ( Newswire.com )
Demand Science, providing a Global Buyer Intelligence Platform with an integrated B2B solution suite that drives growth for hundreds of the world’s largest software, technology and B2B services companies, today announced the acquisition of two companies: Internal Results, a demand generation platform with a global customer base and Leadiro, an easy-to-use B2B sales enablement, sales intelligence and data enrichment platform with over 60 million verified records.
Demand Science buys Internal Results and Leadiro to boost B2B sales platform
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Global buyer intelligence platform provider Demand Science International LLC is expanding its capabilities with a pair of key acquisitions announced today.
The company said it’s buying a British company called Internal Results UK Ltd. that has created a tried and tested “demand generation” platform that boasts a global customer base. It also snapped up Leadiro Ltd., another U.K.-based firm that sells tools for business-to-business sales enablement, sales intelligence and data enrichment.
Those companies’ platforms should fit nicely with Demand Science’s Global Buyer Intelligence Platform, which mixes artificial intelligence-based analytics with enriched data to help companies identify new customers and business prospects.
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