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Effie Worldwide Report shows humanity lies at the heart of effectiveness - Association for Communication and Advertising

The most important factor driving effectiveness in marketing isn’t data or AI, but human qualities and behaviours says a new global report by Effie Worldwide.

Awards Wrap: DStv Content Creator Awards 2024 entries open, Shop! SA Shopper Marketing Awards call for entries, record number of entries for Top 16 Youth Brand Awards

Effie Awards SA and Ipsos webinar to share key insights on winning campaigns

TheACA and Ipsos will host a webinar on 8 May 2024 to share key insights from the 2023 Effie South Africa Trends Report, and the Global Best of the Best Effie Awards.

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