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Nordic financial group Glitnir will be the main sponsor of the annual Glitnir Oslo Marathon taking place September 30th 2007. The sponsorship comes on the back of a marketing drive to raise the profile of the fast-expanding financial group in Norway.
With its origins in Iceland, Glitnir first appeared in Norwegian banking in 2004 and has since grown rapidly with its acquisitions of Kredittbanken (now Glitnir Bank ASA), BNbank, Norse Securities (now Glitnir Securities), FactoNor (now Glitnir Factoring) and UNION Norsk Næringsmegling (now Glitnir Property Group). Glitnir now classes both Iceland and Norway as its two home-markets and is keen to promote itself as a fast, easy-to-work-with bank that has specialist bankers in key industry sectors.