by Alistair Hardaker
Manchester-based production company The Gate has been appointed by WAA Chosen to create a 30 second television ad and photography for drinks brand Old Jamaica Ginger Beer.
The project was shot on location in Manchester and directed by The Gate’s comedy director Chris Strong.
James Shannon, Joint Head of Production said on the production of the campaign:“When I first received the script from WAA Chosen I knew this was going to be a very exciting project and perfect for director Chris Strong to work on with his style of comedy.”
Ginny Matthews, Art Director at WAA commented: “The Gate’s creative energy, can-do attitude and calm & collected approach shone through at every stage of this project. We couldn’t have picked a better team to bring The Sunshine Vibe to life!”
Nathan, 32, from Oxford, who works for the Oxfordshire Association for the Blind, started losing his sight when he was just 18.
Now he has found a way of combating the blindness and he is planning to marry his fiancé Ginny Matthews, 30, in May when he will wear the glasses.
The pair’s wedding was postponed because of the pandemic but now believe it will be “extra special”.
Nathan added: “When I was first diagnosed, I didn’t seek help for many years, and it impacted my mental health. I’m now an advocate within the visually impaired community and support people with sight loss.