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Sydney Airport to depart ASX after investors back $23 6b takeover offer

Sydney Airport’s shareholders have accepted a $23.6 billion takeover offer, clearing the way for the biggest all-cash deal in Australian corporate history and the airport’s departure from the ASX. 

Sydney Airport to depart ASX after investors back $23 6b takeover offer

Sydney Airport’s shareholders have accepted a $23.6 billion takeover offer, clearing the way for the biggest all-cash deal in Australian corporate history and the airport’s departure from the ASX. 

Sydney Airport to depart ASX after investors back $23 6b takeover offer

Sydney Airport’s shareholders have accepted a $23.6 billion takeover offer, clearing the way for the biggest all-cash deal in Australian corporate history and the airport’s departure from the ASX. 

Peter Field hits back at hysterical brand purpose critics: read his letter in full

After the backlash for an Institute of Practitioners in Advertising paper endorsing the effectiveness of brand purpose campaigns, author Peter Field has now issued his own riposte to what he describes as a "hysterical" industry reaction to his research. Read his full letter below.

Copywriting Is | Communication Arts

Reflecting on his career of more than ten years, Andrew Boulton examines copywriting as a profession from all angles.

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