Giada Expands From Fashion to Food in China World Hotel Jul 6, 2021 4:30 pm | Add a comment | 48 reads
The influence of a new worldwide trend to combine fashion with culinary passions has landed in Beijing at the China World Hotel. In sharp contrast to, say, the coffee shop at Ralph Lauren in Sanlitun that nearly outshines its fashion brand host, Giada Garden does advertise itself to passersby as a restaurant at all – instead appearing from the hotel lobby to be one of the many designer boutiques within the surrounding mall. But a trip up the store’s winding (almost dizzyingly so) marble staircase will land you in a shining venue serving cuisine that wouldn’t be out of place in Milan, from which the Giada brand originates.