Interview by Adam Van Brimmer
The following is an excerpt from the latest “Difference Makers” podcast interview with Georgia Southern Athletic Director Jared Benko. “Difference Makers” is presented by the Savannah Economic Development Authority and features Q&As with Savannah community leaders. Full episodes are available at SavannahNow.com/podcasts or through mobile device podcast apps by searching “Difference Makers with @SavannahOpinion.”
Question: Georgia Southern has seen quite the evolution in its athletics over the last decade, moving from a lower tier conference to the Sun Belt, expanding the stadium and upping its profile, at least from a TV appearance standpoint. You ve said you see Georgia Southern as a national brand. What needs to strengthen that brand?