Google Ads Editor version 2.0 is now available. This version includes support for Performance Max campaigns, shared audiences, custom actions and action triggers, conversion goals and more.
Microsoft Advertising has updated its reporting dashboard to include easier access to recent reports, real-time report previews as well as formatting options and shortcuts. The new reporting dashboard is aimed at streamlining workflows by making reports easier to customize and access.
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Google will deprecate Universal Analytics next year. Universal Analytics properties will stop processing new hits on July 1, 2023, and Universal Analytics 360 properties will stop processing hits on October 1, 2023.
Microsoft Advertising has expanded Automotive Ads placements and rolled out the open beta to all advertisers globally. More placements may help businesses like car dealerships get in front of more potential customers.