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Zomato-backed Cultfit appoints Naresh Krishnaswamy as next CEO; Bansal named chairman

Zomato-backed Cultfit appoints Naresh Krishnaswamy as next CEO; Bansal named chairman
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Mohit guptaNaresh krishnaswamyMukesh bansalTata digitalEconomic timesZomato co founder mohit guptaGenz focussed

Zomato-backed Cultfit appoints Naresh Krishnaswamy as next CEO; Bansal named chairman

Mukesh bansalMohit guptaNaresh krishnaswamyTata digitalEconomic timesZomato co founder mohit guptaGenz focussed

Myntra shops for Gen Z users with dedicated fashion line

Sunder Balasubramanian, CMO, Myntra, says the brand is looking for 10 million Gen Z users over the next two years.

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Youth Fashion Brand PacSun To Adopt Payments In Cryptocurrencies

As a youth-focused brand, PacSun aims to cater to 54 percent of the Gen Z population that current invest or have invested in cryptocurrencies.

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How to ensure a brand is Gen Z ready

How to ensure a brand is Gen Z ready Generation Z are redefining their identities, both on and offline, and this offers opportunities for brands ready to adapt, according to Lauren Kelly, senior client director at Landor Australia. January 14, 2021 10:01 by LAUREN KELLY Brands have always had an important role to play in how each generation expresses its identity. But where once the boundaries of that identity were clear and predominantly analogue; the way that Generation Z (commonly defined as those born between 1997 and 2013) are redefining their identities, both on and offline, offers serious opportunities to those brands ready to rise to the occasion.

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