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Nike s Plan to Win Over Teens Is Working, According to Piper Sandler – Footwear News

Nike earned the top spots for footwear and apparel in a new Piper Sandler survey that ranked teen’s favorite brands and websites.

Gen Z are bringing back Crocs, but will they ever actually be cool?

Oh no, Crocs are back - but who s actually wearing them?

Oh no, Crocs are back - but who s actually wearing them? The ‘ugly’ plastic clogs have been enjoying record sales, but it’s a trend to embrace with caution 5 May 2021 • 5:00am Croc-nation: the choice of footwear for Gen-Z Credit: Instagram: @Crocs Now that we have a little more freedom again and the weather isn’t completely freezing, I have been enjoying a return to one of my favourite activities: people-watching. Although what I saw this weekend has left me feeling rather disconcerted. A group of teenage girls were gathered in my local park all wearing some version of the same outfit: a North Face puffer jacket, baggy, cropped jeans and, wait for it, Crocs in a rainbow of different shades, most of them the new platform version which is, evidently, having a moment. To their Tik-Tok-trained eyes, this get-up must have looked the epitome of cool. But for me, it led to the dawning realisation that I am now basically old, or certainly not young enough to be totally down w

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