It's an American classic but a Gallic obsession France can't stop re-translating "The Great Gatsby" whose 11th version hit the stores on Thursday. "It's a story full of charm and mystery, and it's become more than that today because Jay Gatsby has become an internet meme thanks to Leo DiCaprio raising his glass of champagne," said the latest translator Jacques Mailhos, whose luxurious edition was out Thursday.
Doug Bouton is starting his next brand as he takes aim at a category that is double the size of ice cream: chocolate. In 2021, Bouton founded GATSBY Chocolate, the lowest calorie chocolate on the market, and already released nearly 10 products with ambitious plans to introduce more innovations.
- i mean, you know, it s gonna be all pencil necks, like in 20 years. bad breeding stock. - it s the problem of inclusion and exclusion, right? it s the american problem, right? it s what fitzgerald writes about in gatsby. who is included, who s excluded? who s allowed in, who isn t? - right. - and that s the worry, that we re gonna forget the people that have lived through it, and that have stayed here, and had no choice but to stay here.