For those working on New Products & Services, how to extend brand equity into new market segments with cutting edge tech, iterative pilots & design agency collaboration
PepsiCo kicks off earnings from consumer goods firms against the backdrop of rising concerns over several rounds of price hikes crimping demand, as well as countries like France pressing packaged food makers to cut prices to rein in inflation.
Diverging from the tech and biotech sectors, the companies are focused on making it easier to turn existing dams into power sources, making artificial leather, and detecting brain swelling.